Over the past six months, advisor movement was marked by a strong shift toward RIA and hybrid platforms, with nearly half of all transitions driven by younger advisors under 40 and new talent concentrated among a handful of large firms.

In February, the financial advisory landscape saw a surge of advisor movements—thousands changed firms or roles, highlighting Cetera’s notable growth, strong draws from LPL Financial, J.P. Morgan, and Morgan Stanley, and significant departures that signal shifting industry strategies.

5 of the 20 Breakaway Advisors in the AdvizorPro database from November 2024